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Business of Software Conference, Boston, 1-3 October 2012
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Tuesday, October 2 • 2:30pm - 3:30pm
Gail Goodman: When software and people mix – Overcoming the SaaS Slow Ramp of Death

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When software and people mix – Overcoming the SaaS Slow Ramp of Death.

Constant Contact offers great marketing software to people with very little technical expertise. Many said it couldn’t be done, but an IPO and more than half a million customers later, Constant Contact has proven them wrong. Gail will offer insights to help start-ups get beyond that ‘slow ramp of death’, including experimenting with your economic model, finding your inflection point and understanding your funnel. With the right mix of people, experimentation and perseverance, you can get enough ramp to catapult to the other side.


Speakers
avatar for Gail Goodman

Gail Goodman

CEO, Constant Contact, Inc.
Been to BoS before? No Tw: @Gail_Goodman Talk to me about: Engagement Marketing, Small Business


Tuesday October 2, 2012 2:30pm - 3:30pm
InterContinental Boston 510 Atlantic Ave Boston, MA. 02210

Attendees (55)